CHAVA VIETZE (pronounced hah-vah veet-zuh)
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SELECTED WORK


Ways of NoticingResearch, Editorial Design, Published Swiss-Bound Book
2026
Ways of Noticing admires the subtlties that make life beautiful and provides practical ways for people to develop their own sensitivities, taste, and judgment. It shows why we so desperately need to preserve the humanmade and asks that we all slow down to notice the details. 
What I DidCreative Writing, Research, Photography, Book Design, Fabrication, Print Production, Editorial Pacing, Cover Design, Long-form Layout, Grid Systems, Typography, Structural Thinking, Materials Specification
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Met Opera RebrandSpeculative Rebrand
2026
The Met Opera, housed in the incredible and beautiful Met Opera House at Lincoln Center is a historical institution that needs a brand that layers history and tradition with contemporary, timeless design
. I worked towards that goal.

What I Did Research and Analysis,  Concept Development, Creativity Strategy, Logo and Mark Design, Creative Direction, Design Systems, Color System Development
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UPS + RolePointService Design
2017-2019
UPS partnered with RolePoint to launch a new employer referral platform and program that aligned with UPS’ employer brand. The challenge was that UPS has a substantial workforce that does not work at a desk. How could RolePoint reach these employees and promote the new program? UPS also had a custom built applicant tracking system that they needed RolePoint to integrate with in order to receive referrals and create a seamless experience for employees and talent acquisition alike.

What I DidService Design, Client Partnership, Strategy, Marketing Campaign Design, Vendor Management, Materials Design
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Taste + TempoEditorial Design
2025 Taste + Tempo is a cookbook dedicated to music arts and their favorite meals; Spotify playlists accompany each recipe throughout the cookbook.

What I DidResearch, Content Curation, Editorial Pacing, Print Production, Grid Systems, Typography, Editorial Design  
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Sweet Clementine Display Typeface Design 
2025Developed by hand, translated digitally. Sweet Clementine was inspired by the letter E and exploring letterforms through sketching. It asks of you to have a little fun, pour a little apertif, and make sure you dilly dally along the way.

What I DidResearch, Typographic Systems, Spacing, Proportion, and Rhythm, Letterform Design, System Logic, Concept Development, Robofont Technical Expertise, Editorial Design
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ChairceptionMultimedia
2024 A project with many twists and turns that began with a chairs photography project and evolved into a visual language. This project plays at the intersection of analog and digital and explores shape and form through several mediums including 3D modeling, posters, and motion.
What I Did Visual Language, Illustration, 3D Modeling, Photography, Creative Direction, Editorial Design, Graphic Design, Spatial Thinking
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PrismaticsLight Design Prototype
2026
This project was inspired by the Grand Prismatic Spring in Yellowstone and evolved into a light design prototype powered by a remote powered, rechargable light with interchangeable pieces. The light reflection and kaleidoscopic colored pattern changes as the temperature of the light is adjusted. 
What I Did Color Analysis, Color Theory, Product Development, Material Research, Prototyping, Woodworking, Lighting Design, Color, Form, Spatial Thinking, Fabrication, 3D Rendering, Technical Drawing
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The SetteeMultimedia 
2024 An obsession with a settee from the Morgan Library became a semester long exploration. Analog and digital drawings defined this project. The final project combined 3D modeling wireframes with analog hand-drawing. It culminated in a physical process book and 24x36 poster.

What I Did 3D Modeling, Illustration, Technical Drawing (Analog and Digital), Print Production, Editorial Design
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For RentSpiral Bound Book
2025Have you ever looked for an apartment in NYC? If you have, this book is for you. If you haven't, this book is for you. There is truly nothing like you, NYC. Original content written by Chava Vietze.

What I DidContent Writing, Editorial Design, Editorial Pacing, Print Production, Cover Design, Long-form Layout, Grid Systems, Typography, Concept Development, Structural Thinking, Print Production, Materials Specification

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Candy StoolsBiomaterials Prototype
2024
The focus of this project was to explore the conceptual design of high-quality and stylish furniture objects using biomaterials and other sustainable renewable or recycled materials. 
What I Did
Material Research, Biomaterial Experimentation, Product Development, Production, Prototyping, Fabrication, 3D Rendering, Technical Drawing

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